soft drinks

Less than one month subsequent to the grand kick off of this year's edition of the Kashif and Shanghai Football extravaganza, Banks DIH Ltd handed over a cheque valued at more than two million dollars to the organizers to facilitate this year's competition. The handing over occurred yesterday afternoon at the sponsor's Thirst Park offices, in the presence of media operators and other top brass of Banks DIH Ltd. Sales and Marketing Executive Carlton Joáo handed over the gift and urged the organizers to  

A fter several weeks of suspense and exciting on-line voting by fans across many countries, three young people have landed one of the coolest jobs in the world - as members of Coca-Cola's Expedition 206. The team will attempt to visit 206 countries and territories where Coca-Cola is sold, covering more than 150,000 miles in just 365 days, on a mission to find out what makes people happy. Following a worldwide online vote to determine the team of happiness ambassadors, the three winners - Tony Martin, 29

Tony, Antonio and I have been given an amazing opportunity and we're eager to hit the road to meet thousands of people around the world   -Kelly Ferris

 

Las Vegas, NV, November 21, 2009 --( PR.com )-- The energy drink category is notoriously competitive, but the home court advantage is working for Las Vegas-based XYIENCE, which announces that Xenergy checks in as the No. 1 selling energy drink at Speedee Mart in Las Vegas, for its multi-purchase incentive energy drink sales. The 21-store chain, which offers Xenergy Premium and Xtreme on a two-for-$3 pricing schedule, also reports that Xenergy is the No. 2 selling energy drink overall, behind Monster Green,  

HAVE a Coke and a smile – that was one of the most memorable taglines for Coca-Cola. Although Fraser & Neave Holdings Bhd (F&N) has lost the rights to sell Coca-Cola drinks locally, the company has every reason to remain optimistic. "We have been preparing for life post-Coca-Cola and we are pretty optimistic," chief executive officer Tan Ang Meng tells StarBizWeek .

Twenty months is a short timeframe for developing new products, building market share, expanding into new markets and widening distribution channels but we are intensifying efforts   -Tan Ang Meng

 

It's that time of year again! FINALS. Soon college students will be walking around bleary-eyed, cranky and functioning on only a few hours of sleep and multiple energy drinks.  

Well, according to a report in Variety, you'll be able to do just that soon using a new technology called "augmented reality," which launches movable 3-D images or games on computer screens when an item is held up to a webcam. And while some movie studios have used the augmented reality for some of their home video releases -- most notably Paramount for 'Star Trek,' which offered a 3-D holographic tour of the U.S.S. Enterprise when viewers held the disc packaging up to a webcam -- the technology is getti  

Parents should take a second look at the artfully designed bottles of colourful fruit juice that appear to be a favourite among children. They will be shocked to read the small print on the bottle labels. For these "soft drinks" contain more alcohol than does a can of beer.  

In a departure from a long-standing trend, private equity firms are zeroing in on industries like manufacturing and services in their hunt for chief executive officers (CEOs), managing directors and other senior executives, thus deviating from the traditional practice of searching from within the financial sector. PE firms are now keen to entrust their operations in the hands of professionals from different industries, such as those from FMCG giants Hindustan Unilever or Coca-Cola. For instance, TVS Ca  

The draw for the 2009/2010 Coca-Cola Cup has been made with the first games scheduled for December 5. Once again, clubs in the lower divisions will go into action first before the big guns join later. For the first time, the giants will have an opportunity to host the lightweights unlike before when they travelled to confront the minnows.